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Intro to Cross-Campaign Summary
Updated this week

Agencies typically have a multitude of clients that require multiple Campaigns running simultaneously. Sprout Social Influencer Marketing's Cross-Campaign Summary allows agencies to view the aggregated performance of multiple Campaigns over a pre-determined period of time.

This aggregated summary is available for a single brand, a subset of brands, or a specific industry vertical. This helps agencies establish cohorts and benchmarks for specified periods of time.

The Cross-Campaign Summary digs into metrics that truly matter. Any campaign manager at any time is able to monitor performance data and easily share these metrics with other admins (or export to share outside of Sprout Social Influencer Marketing).

For more on how to create a Cross-Campaign Summary, head here.


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