Affiliate marketing is an arrangement by which an online retailer pays a commission to an external website for traffic or sales generated from its referrals.

Through our partnership with TUNE, Sprout Social Influencer Marketing users can track conversions happening in their online Stores, including metrics such as the number of conversions, the revenue generated, and link clicks.

Sprout Social Influencer Marketing users can create affiliate offers, including percent commission, right on Sprout Social Influencer Marketing. Creators will then promote a product or brand using a Tracking Link generated in Sprout Social Influencer Marketing Campaigns. They’ll include these links in their posts which will enable Sprout Social Influencer Marketing (via TUNE) to track any conversions contributed by that Creator. Users are also free to use the TUNE to track conversions in a non-affiliate capacity simply by setting TUNE in the way outlined here.

To enable TUNE and track conversions within Sprout Social Influencer Marketing, users need to set up TUNE on their end, for more information on setting up TUNE, head here.